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Shopify seller tool

Shopify Profit Calculator

Estimate order-level Shopify profit after product cost, payment fees, shipping, advertising, discounts, and monthly plan allocation.

Enter your Shopify order details

Use per-order numbers. Payment rates and app costs vary by plan and payment provider.

Net profit

$9.92

Profit margin

22.6%

Break-even ROAS

2.01x

Target price

$48.88

Cost breakdown

Net revenue
$44.00
Payment processing
$1.58
Product cost
$14.00
Shipping cost
$6.00
Advertising cost
$12.00
Plan/app allocation
$0.50
Total cost
$34.08

Formula notes

Net revenue = selling price - discount.

Break-even ROAS compares revenue to pre-ad profit. If your actual ROAS is below that number, ads likely lose money on first purchase.

Shopify defaults use a common Basic plan card-rate style input. Payment fees and third-party transaction fees vary by plan, country, and payment provider. Last config update: 2026-07-06.

Reference links

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How to use this calculator

Use Shopify Profit Calculator before listing, reordering, or launching ads. Start with conservative costs, then test how price and fees change profit.

  • Enter one product or order model.
  • Replace default rates with your actual account rates.
  • Compare net profit, margin, and break-even outputs.
  • Use related calculators for deeper platform-specific checks.

Formula

Shopify Profit Calculator follows a simple seller economics model: revenue minus product cost, shipping, platform fees, payment fees, advertising, and other order-level costs.

  • Revenue is based on selling price and buyer-paid charges.
  • Costs include product, shipping, fees, ads, and overhead where relevant.
  • Margin is net profit divided by revenue.
  • Break-even metrics estimate the point where profit reaches zero.

Example workflow

A seller can enter a target price, product cost, shipping cost, and fee rate, then compare profit margin before deciding whether the item deserves more research.

  • Check the default result first.
  • Change product cost or fee rate to match your supplier and marketplace.
  • Try a higher and lower selling price.
  • Use the result to reject weak products faster.

Common mistakes

The most common issue is treating marketplace revenue as profit. Shopify Profit Calculator helps expose hidden costs before they become expensive inventory mistakes.

  • Forgetting shipping, returns, or ad costs.
  • Using a generic fee rate for every category.
  • Ignoring fixed fees on low-priced products.
  • Making sourcing decisions before checking break-even price.

Related seller guides

FAQ

What is plan allocation?

It is your monthly Shopify plan and app cost divided across expected orders. It helps you see profit after recurring store costs.

What does break-even ROAS mean?

Break-even ROAS is the ad return needed for an order to avoid losing money before repeat purchases or lifetime value.

Should I add app subscriptions?

Yes. Divide recurring app and plan costs by expected monthly orders and enter the result as plan/app cost per order.

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